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Photo mechanics is a software designed to easily view, select and publish photos in the interactive mode.

While many business projects require creating specialized software, in other cases reusing the existing software solutions is cheaper and more efficient. That’s why Design Dossier works extensively to adapt our premade solutions to the customer’s business needs. Photo mechanics is easy enough to implement while attracting 95% of the audience.

An easy and very illustrative example of using the photo mechanics is our software for the virtual workspace of the future presented as part of the Moscow Government exposition at the Moscow Open Innovation Forum. The idea is incredibly simple: every visitor takes a photo and immediately send it by email, publish on Facebook, VK or Instagram, or print the photo right there using the touchscreen. As a result, the visitors stood in line to use the Virtual Workplace of the Future. For 5 days, more than 10 thousand photos were emailed from the device.


The advantages are self-evident:

  • visitors become highly engaged;
  • interactivity;
  • visitors’ photos serve as a welcome reminder of the event;
  • for the customer: prolonged contact with the visitor, memorability, long-term loyalty and contact base building.

SCHWARZKOPF’s photosender media wall promoting the IGORA ROYAL brand

At the Open Innovations forum, our company’s photo mechanics solutions were exhibited also at the Russian Venture Company’s (RBK) booth. Our experts created a sophisticated photo mechanics installation on the room’s glass, offering an exciting hi-tech quest to the visitors (our exclusive, innovative solution). Various images were projected to the big glass screen looking like a window. Using the Radar Touch system, the visitor selected the image to serve as a background for the visitor’s photo, and then the system photographed the user. The resulting photos could be viewed at the interactive counter and sent by email.

The software developed according to the customer’s SOW allows the visitors to view the photos uploaded by photographers working at the booth. The visitor selects the ones they like and sends them to their email using the interactive screen. The photos are watermarked.

After the event, the customer receives the collection of the visitors’ emails.

Photo mechanics: RBK’s interactive media wall

The software development process includes several stages

  1. IT consulting. After meeting with the customer and formulating the SOW, we conduct the preliminary data collection, determine the optimal solution, and prepare the project documentation. The business analysis allows one to highlight the key requirements and formulates the objective as to fulfil the customer’s requirements clearly, optimize the costs and minimize the time to develop the software.
  2. Design, makeup, coding. After getting the customer’s approval, our team starts to actually develop the software: from design to coding and QA testing.
  • Designers create the application’s look and feel, and then the layouts are tested for usability and corrected by the business analyst.
  • Then, the makeup process begins: the layouts are created and the HTML page templates are prepared.
  • The quintessential stage is the coding itself.
  1. Quality Assurance. The work isn’t finished after the coding is done. The next important stage is QA, or quality assurance: namely search for bugs and their elimination. QA allows correcting and fine-tuning the software to make it fully compliant with all requirements and able to work with the maximum stability.

Software pricing elements

  • interface design costs
  • coding costs
  • content creation costs (texts, translations, etc.)
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